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Business Analytics in the Age of Generative AI

Leverage the power of generative AI to transform data into informed decision-making that benefits your business.

Programme impact

Transform your business analytics with AI

Turning data into actionable insights. Are you ready to embrace AI and use it to amplify your business’s impact?

  • Learn to decipher and act on business data independently of data scientists by studying the latest GenAI tools
  • Harness the power of AI to create instant insights, enabling you to make quicker decisions
  • Master storytelling with compelling data visualisations and narratives that captivate and convince stakeholders
  • Future-proof your career by understanding and practising the latest in AI and analytics
  • Amplify your skills through real-world datasets and elevate your professional value

Right for you

Designed for mid-senior executives who are keen to develop their advanced analytics skills for decision making and harness the power of AI-driven tools and techniques.

5

or more years

of management experience

Attendees include:

  • Senior Business Leaders: people who make strategic decisions and could benefit from integrating AI into their decision-making processes.
  • Marketing Directors: people responsible for crafting and implementing marketing strategies, who can use AI for customer segmentation, market trends analysis, and campaign optimisation.
  • Chief Information Officers (CIOs): people responsible for the overall technology strategy, who can benefit from understanding how AI can be integrated into the company’s tech stack.
  • Project Managers: people overseeing project management teams, who can implement AI tools for project analytics and performance optimisation.

Programme content

You don’t need a team of data scientists

When you’ve got the skills and understanding yourself. Because the future doesn’t belong to AI, it belongs to humans leveraging its power.

  • The evolution of business analytics: Learn how Generative AI shapes decision-making and future strategies.
  • Data visualization skills: Turn complex datasets into clear narratives which guide stakeholder discussions.
  • Data-centric decision-making: Gain confidence to spot trends.
  • Predictive analytics and classification: Understand the intricate relationships between variables and data-driven create models to predict future outcomes and make effective decisions.
  • Unsupervised learning insights: Explore and identify patterns directly from data, offering fresh perspectives and finding new opportunities.
  • Application in real business scenarios: Apply your new knowledge to solve complex business challenges, be more effective and communicate your insights with confidence.

Self-paced flexible online learning

Challenge your thinking with our range of online courses for individuals and teams. During this unique digital learning experience, you’ll embark on a self-paced journey with a dedicated Learning Manager over the course of several weeks. We have a variety of programmes to suit your individual needs, all of which offer access to the expertise of our world-class faculty, no matter where you are in the world, and an e-certificate on completion.

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Up to 10 hours of pre-recorded content from faculty and industry experts

Learn from industry experts through videos, curated content, assignments and - on select courses - live faculty sessions.

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6 weeks, 4-5 hours per week

Experience a journey to suit your schedule with self-paced learning over the course of 8 weeks

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Dedicated learning manager support

Benefit from the support of a learning manager to boost your development.

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Global online peer network

Connect and reinforce your learnings with an exceptional group of peers from around the world.

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E-certificate on completion

Build credibility with a London Business School e-certificate on completion.

Experts in the field

Absorb the experience and passion of our faculty, who combine academic research and real-world business expertise.

Certificate in Management

This programme can also be taken as part of the Certificate in Management. Enhance your leadership and business skills with a comprehensive learning journey tailored to you and create a personalised curriculum to shift your career to the next level.

Fees

The fee for this course is £1,995*

We offer a 25% discount for London Business School Alumni and for those who complete four eligible Certificate in Management or Finance programmes.

For more information on what the programme fee covers, please speak to our Client Relationship Manager.

*Fees are subject to change.

How to apply

Submit your application through our online application form.

Not ready to apply yet? Reserve a place

Contact us

Whether you are an individual or an organisation/group looking for a programme, get in touch and we can help find the best solution for you.

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