New partnership with Ivey Business School unveiled

London Business School (LBS) is proud to announce a partnership with Canada’s Ivey Business School to sell its world-class faculty authored business case studies, through their digital storefront and reach a wider audience.

Over 200 influential business case studies authored by LBS’s world-class faculty is available to purchase through Ivey Publishing’s storefront, they include “Gucci in the Metaverse” by Stefano Turconi, Teaching Fellow of Strategy and Entrepreneurship, “Red Bull Spreads its Wiiings” by Nader Tavassoli, Professor of Marketing and “Flakk Group Case A. Hexagon Purus: Fuelling the Future” by Associate Professor of Strategy & Entrepreneurship Ioannis Ioannou, among others.

The partnership comes five years after the launch of London Business School Publishing, the home for LBS faculty-authored case studies and signifies the latest stage in its growth trajectory. LBS Publishing aims to increase its pipeline of home-grown case studies, allowing for a more diverse range of protagonists and global companies.

Ivey Publishing is one of the leaders in providing business case studies with a global perspective, offering a catalogue of nearly 48,000 learning materials, many of which are translated into 12 languages, and serving customers in 168 countries worldwide. This partnership will allow more business educators, students and professionals to access and benefit from the expert insights of LBS’s faculty.

Professor Sergei Guriev, Dean of London Business School, said: "This strategic partnership with Ivey Publishing is an important step in expanding access to London Business School’s leading case studies, enabling people to benefit from the insights of our world-class faculty. It also strengthens our global impact, reaching key markets like China and India, where demand for high-quality business education materials continues to grow."

Julian Birkinshaw, Dean of Ivey Business School and former Vice Dean of LBS, said: “Having spent many years at London Business School, I’m especially pleased to see its outstanding case collection become part of Ivey Publishing’s extensive catalogue of learning materials. This partnership reflects our shared commitment to excellence in case-based teaching and expands access to LBS cases for educators and learners around the globe.”

LBS faculty-authored case studies are also available through London Business School Publishing and other platforms.