LBS faculty are bestsellers at The Case Centre
Professors Herminia Ibarra, Nader Tavassoli and Aneeta Rattan named among top selling case study authors of 2023-24
Three London Business School (LBS) faculty are in the Top 50 of The Case Centre’s latest list of Bestselling Case Authors.
Herminia Ibarra, Charles Handy Chair in Organisational Behaviour and Professor of Organisational Behaviour, was the 11th highest selling case author in the 2023-24 academic year. It marks her sixth time in The Case Centre’s Top 50.
Professor Ibarra’s case studies include ‘Jean-Philippe Courtois at Microsoft Global Sales, Marketing and Operations: Empowering Digital Success’ and ‘Satya Nadella at Microsoft: Instilling a Growth Mindset’.
The latter, named Overall Winner at the 2020 The Case Centre Awards, was co-authored with Professor of Organisational Behaviour Aneeta Rattan. 2023-24 marks Professor Rattan’s debut appearance on the Bestselling Case Authors Top 50 list, with her entry at 39th. She is also she is the author of ‘Ros Atkins and the 50:50 Project at the BBC (A)’ and ‘(B)’, for which she was named a finalist for Outstanding Case Writer 2022 by The Case Centre.
Marking his eighth year in the Top 50, Professor of Nader Tavassoli was the 32nd highest selling case author in 2023-24. His case studies include ‘Red Bull Spreads Its Wiiings’, one of The Case Centre’s bestselling cases of 2023, and ‘Dollar Shave Club: Disrupting the Shaving Industry’, named Overall Winner at The Case Centre Awards in 2021.
The Case Centre is an independent leader in the dissemination and promotion of the case method globally. All case studies are available from The Case Centre or directly from LBS Publishing.
