Strategy for Emerging Leaders

Understand why the performance of firms - even within the same industries - differ in their performance and the link to their firm’s strategy.

Understand the role of business models and how they generate performance differences.

What is the competitive advantage? And what makes an advantage based on a business model durable.

Learn a variety of frameworks to analyse your firm’s strategy (e.g., market attractiveness, resources and capabilities, etc).

Learn the difference between corporate and business strategy.

Understand industry change and disruption.

Apply the learnings from the programme to your own firm.