Data Science for Competitive Advantage Course

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Data Science for Competitive Advantage Course

Programme impact

Empower your organisation with Data and AI

Learn how the science of data and AI could be used as a strategic tool to transform your business. This hands-on course emphasises practical problem-solving, enabling you to apply your learnings back to your organisation.

Good for you
Good for your organisation

Develop the knowledge and confidence to apply a data-driven approach to strategic decision making.
Strengthen your decision-making skills by integrating data science techniques into key business strategies.
Unlock the potential of advanced GenAI models, such as GPT-4o / O1/O3, to automate workflows and drive innovation.
Align data initiatives with clear, measurable business goals for greater strategic impact.
Learn how to ask the right questions, enabling you to fully leverage data science techniques.
Gain hands-on experience in applying advanced data science models, building predictive solutions, and making confident, evidence-based decisions. Work with tools like Excel and Alteryx for data analysis and model development.

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Is this programme right for you?

This course is for mid to senior executives working in data-rich environments who want to be able to use data science to gain deep insights, create value for their organisation and drive strategic business decisions. Participants don’t have to be deep experts in data science or machine learning, however they need to appreciate the complexities at a high level and be motivated to gain the relevant skills to make data useful to them.

relevant experience

Attendees include:

Professionals across industries such as finance, technology, retail, healthcare, and logistics and from government departments who want to effectively apply data insights in their roles.
Managers of teams who want to implement AI-driven solutions like clustering, regression, and Generative AI.
Individuals who work in data rich environments seeking to solve strategic business problems.
Executives who lead initiatives that enhance organisational capabilities through data science.

Programme content

Grow your business with scientific decision making

Take a deep dive into your own transformation challenge and leverage the tools you uncover to drive value for your company using data science in business

What you learn
How you learn
Your learning experience

You’ll gain actionable knowledge through hands-on sessions and practical applications, including leveraging generative AI tools to automate processes and enhance decision-making, using clustering algorithms and data visualizations to uncover patterns, developing and interpreting regression models for predictive analytics, and tackling real-world industry challenges using data-driven approaches. Experience a structured mix of interactive lectures, practical workshops, and collaborative projects.

Lectures:

Introduction to data science and generative AI | Understand the fundamentals of data science and AI. Explore real-world applications of advanced Generative AI tools like GPT-4o.
Supervised learning and predictive analytics | Learn regression and classification techniques to analyse data and predict outcomes.
Unsupervised learning and clustering | Dive into clustering methods for market segmentation and operational efficiency.
Data science operating models | Develop scalable frameworks to integrate data science into your organisation’s strategy.
Machine learning and AI applications | Apply neural networks and machine learning frameworks to solve complex business problems.

Workshops:

Exploratory data analysis and regression | Use tools like Excel to analyse datasets and identify meaningful trends.
Market analysis and linear modeling | Build and refine regression models to uncover market insights and inform decision-making.
Clustering and generative AI applications | Implement clustering algorithms and explore creative Generative AI applications for automation and recommendations.

Middle East Iteration

Access our world-renowned faculty, immersive learning methods and breakthrough ideas in the heart of London. Due to increased regional interest, LBS has included extra iterations of programmes for Middle East professionals. The programmes deliver all the content and insights from the global cohort, with the additional opportunity to network closely with peers working and living in the Middle East.

Certificate in Management

This programme can also be taken as part of the Certificate in Management. Enhance your leadership approach, hone your business skills and curate your own curriculum with a blend of online and in-person learning.

Find out more

Our faculty

Experts in the field

Absorb the experience and passion of leading thinkers, who combine academic research and real-world business expertise.

Why London Business School?

At London Business School, we recognise the intricate connections between the challenges our digital world faces. Our world-class Data Science for Competitive Advantage programme combines immersive learning methods and breakthrough ideas with networking opportunities with peers from around the globe. Situated in the heart of London, a centre for technology and innovation, LBS has access to a network of high calibre guest speakers who are living and leading digital transformation, and our world-renowned faculty who are at the frontier of research into how data science is going to drive competitive advantage for organisations.

Entry requirements

You will need 5 or more years' experience in a relevant field.
The programme is taught in English, so a good working knowledge of the language is essential. If English is not your first language, we may ask you for evidence of your proficiency.
Visa requirements vary depending on your nationality and country of residence. We encourage you to use the ‘check if you need a visa’ tool or to consult the UK consulate or embassy in your home country.

How to apply

Submit your application through our online application form.

Apply now

Not ready to apply yet? Reserve a place

We recommend you apply at least three months before the programme starts to guarantee your place. The application form will take approximately 15 to 30 minutes to complete.
You can apply online to the programme of your choice. Your application will be reviewed by our team of Programme Consultants to ensure the best fit between applicants and programmes and we will respond to your application within two working days. We do this in order of receipt and acceptance is not automatic.
You can reserve a place, and we can hold this provisionally for you for up to two weeks but be aware that completed applications take priority. You can reserve a place online, by phone or by email. Tel: +44 (0)20 7000 8505 Email: dsca@london.edu
Spaces on our programmes can fill up quickly so we encourage you to apply early and ensure your application is as comprehensive as possible.

Fees

The fee for the programme is £9,500.*

The programme fee covers all required study materials, programme activities, as well as refreshments and most meals. It also includes access to a well-appointed gym with a swimming pool. It does not include accommodation.

We offer a 25% discount for London Business School Alumni and for those who complete four eligible Certificate in Management or Finance programmes.

For more information on what the programme fee covers please speak to our Client Relationship Manager.

*Fees are subject to change.