How to take your company to the global market
Journal
Columbia Journal of World Business
Subject
Strategy and Entrepreneurship
Publishing details
Columbia Journal of World Business 1988 Winter Vol 23:4 p 37-48
Publication Year
1988
Publication Notes
Reprinted in Root F L and Visudtibhan K eds., International strategic management: challenges and opportunities, Taylor and Francis, 1992. Also reprinted in Aliber R Z and Click R W eds., Readings in international business, MIT Press, 1993
Available on ECCH
No